2.1 Communication in Organizations


Figure 2.1


A sender’s choice of communication channel affects the quality of what is actually understood by the receiver.


What’s in It for Me?

Reading this chapter will help you do the following:

  1. Define communication and understand the communication process.
  2. Understand and overcome barriers to effective communication.
  3. Compare and contrast different types of communication.
  4. Compare and contrast different communication channels.
  5. Develop your own communication skills.

Figure 2.2 The P-O-L-C Framework



Share This Book